Buy a coat that has some substance to its weight and pile. Run your hand over the surface; it should spring back against your fingers instead of flattening down, and the fleece should have depth to it, rather than feeling thin and like it only gives the appearance of warmth. The ones that feel the best are cut with a little structure under all that fluff, have a nice shoulder line, a collar that stands up properly from the neck, and sleeves that are roomy enough to layer a jumper underneath without straining at the seams. It can be all too easy for the jacket maker to let the fabric do all the heavy lifting and pay little attention to the shape underneath, and this is where you end up with a coat that looks fantastic on a rail but lives nowhere near as big on a person.
Think carefully about colour. While I love a beige trench as much as the next gal, brown and black coats can be harder work but so worth the effort.

The milky hues become popular for a reason; they fall close to your skin tone and generally look flattering on most, but a rich brown or dramatic black offers high contrast and won’t have everyone else reaching for their camera when you’re wearing the same coat.
Stay away from really bold colours or anything pure white unless you’re happy to wipe your hands after handling it every time you wear it; teddy shines quite literally.
Once you’ve invested in one it’s tempting to match with similarly fluffy materials, but styling your teddycoat is more about contrasts than complementing fabrics.

It does so much visual heavy lifting that the rest of your outfit should take a step back. That means slim fitting trousers or plain jeans, rather than another wild pattern or fussy texture fighting for attention. It looks wonderful knotted over jumpers, thrown over a simple dress on those in-between days and can handle everything from a chunky knit boot to a white sneaker. You’ll lose any jewellery you wear against that surface so leave the statement necklaces and bold rings for elsewhere, and finish your look with a scarfy scarf or a sturdy shoulder bag instead.
As for when, this isn’t a coat you dress up for but it’s perfect for those mornings that need a little coat but not a lot of fuss. It’s ideal for school runs, weekend markets, the commute that starts off grim and ends with you somewhere fun, or any other day that’s too chilly to ignore but doesn’t warrant heavy tailoring. Where it really excels is that horrible period between coats and jackets; it can keep you plenty warm without feeling bulky or formal. Get it oversized rather than tailored; you’ll thank yourself when you can fit multiple layers underneath for the few months of the year that actually call for it.
Top Picks
TAYLOR’S PICK
ZEAGOOZipper Button Fleece Sherpa Jacket Bear Teddy Coat - Khaki / M(6)
$34.99 ZEAGOO
JASMINE’S PICK
HELLOMOLLY (US)Luxe Teddy Coat Chocolate
$105.95 HELLOMOLLY (US)
QUINN’S PICK
HUGO BOSSBOSS Teddy coat with adjustable collar - White Women's Casual Coats
$349.00 HUGO BOSS
RILEY’S PICK
RENT THE RUNWAYEllen Tracy Shearling Cozy Teddy Coat Green
$80.00 RENT THE RUNWAY
CLAIRE’S PICK
STELLA MCCARTNEY USStella McCartney - Fluffy Hooded Teddy Coat
$167.00 STELLA MCCARTNEY US
ZEAGOOZipper Button Fleece Sherpa Jacket Bear Teddy Coat - Khaki / M(6)
$34.99 ZEAGOO
ZEAGOOFake Fur Teddy Coat Open Front Parka Outwear - Beige / 3XL(16)
$45.99 ZEAGOO
ZEAGOOLoose Lamb-wool Coat Teddy Fur Lapel Mid-length Plush Coat - White / XL(12)
$62.99 ZEAGOO
ZEAGOOZipper Button Fleece Sherpa Jacket Bear Teddy Coat - Camel / S(4)
$34.99 ZEAGOO
W CONCEPT (US)Alpaca Teddy Bear Half Coat [Brown]
$277.00 W CONCEPT (US)
ZEAGOOLoose Lamb-wool Coat Teddy Fur Lapel Mid-length Plush Coat - Camel / 3XL(16)
$62.99 ZEAGOO
DAILY SALE, INC.Lapel Collar Double Button Teddy Coat
$35.00 DAILY SALE, INC.
ZEAGOOZipper Button Fleece Sherpa Jacket Bear Teddy Coat - Pink / 2XL(14)
$34.99 ZEAGOO
HELLOMOLLY (US)Luxe Teddy Coat Chocolate
$105.95 HELLOMOLLY (US)
ZEAGOOLoose Lamb-wool Coat Teddy Fur Lapel Mid-length Plush Coat - Orange / 3XL(16)
$62.99 ZEAGOO
ZEAGOOFake Fur Teddy Coat Open Front Parka Outwear - Khaki / 2XL(14)
$45.99 ZEAGOO
W CONCEPT (US)Teddy Bear Long Plush Quilted Coat [Beige]
$267.00 W CONCEPT (US)
CRONJAGERPet Dog Winter Clothes Thick Warm Down Jacket Teddy Cotton Coat
$52.00 CRONJAGER
GOLDIA.COM L.L.C.Sterling Silver Amore La Vita Rhodium-Plated Polished 3-D Enameled Teddy Bear In Black Hat And Coat Charm With Fancy Lobster Clasp
$79.99 GOLDIA.COM L.L.C.
STELLA MCCARTNEY USStella McCartney - Dove Print Teddy Collar Puffer Coat
$241.00 STELLA MCCARTNEY US
HUGO BOSSBOSS Teddy coat with adjustable collar - White Women's Casual Coats
$349.00 HUGO BOSS
HUGO BOSSBOSS x Steiff teddy coat
$999.00 HUGO BOSS
DAILY SALE, INC.Women's Teddy Coat Plain Daily Basic Loose Hoodie
$29.00 DAILY SALE, INC.
W CONCEPT (US)Teddy Fur Long Coat Beige
$941.00 W CONCEPT (US)
CERQULAR& OTHER STORIES Womens Pink Teddy Coat S Polyester Blend Button Closure Soft
$57.19 CERQULAR
W CONCEPT (US)Teddy Bear Long Toggle Coat (MAEDCT04MIV)
$221.00 W CONCEPT (US)
W CONCEPT (US)TEDDY FUR OVERFIT COAT
$868.00 W CONCEPT (US)
W CONCEPT (US)Teddy B Quilting Coat
$386.00 W CONCEPT (US)
RENT THE RUNWAYEllen Tracy Shearling Cozy Teddy Coat Green
$80.00 RENT THE RUNWAY
RENT THE RUNWAYEllen Tracy Cozy Teddy Coat Cream
$57.00 RENT THE RUNWAY
HELLOMOLLY (US)Luxe Teddy Coat Camel
$105.95 HELLOMOLLY (US)
W CONCEPT (US)Out-Pocket Teddy Coat 002 Orange
$385.00 W CONCEPT (US)
W CONCEPT (US)Care Bears Teddy Dumble Hood Coat [Brown]
$249.00 W CONCEPT (US)
CRONJAGERThick And Warm Dog Clothes For Autumn And Winter, Small And Medium-sized Dog Teddy Bichon, Checked Corduroy Vest, Pet Cotton Coat
$51.00 CRONJAGER
WHITE FOX BOUTIQUE USGot To Go Teddy Coat Coffee
$119.99 WHITE FOX BOUTIQUE US
RENT THE RUNWAYBoss Sherpa Teddy Coat Brown
$339.00 RENT THE RUNWAY
THREADED PEARAbigail Coffee toggle Teddy Coat
$57.99 THREADED PEAR
STELLA MCCARTNEY USStella McCartney - Fluffy Hooded Teddy Coat
$167.00 STELLA MCCARTNEY US
−30%
UGGUGG® Women's Gertrude Short Teddy Coat Faux Fur in Ink, Size$247.13
$172.99 UGG
−30%
UGGUGG® Women's Gertrude Short Teddy Coat Faux Fur in Chestnut, Size$247.13
$172.99 UGG
−30%
UGGUGG® Women's Gertrude Short Teddy Coat Faux Fur in Putty, Size$247.13
$172.99 UGG