Top Picks

ÂŁ140.00
ÂŁ70.00 MONSOON

ZARA’S PICK
MILANOOBoho Maxi Smock Dress for Women - Tiered Floral V Neck Lantern Sleeve Long Dress - Summer Beach Holiday 2026
ÂŁ31.15
ÂŁ18.69 MILANOO

ÂŁ33.60 GODDIVA

ÂŁ7.00 EGO
How we pick
Quick word on how this list was made. Fiona, Ellie, Zara, Dani and Chloe picked their favourites from the holiday floral dress we found across loads of UK shops. No sponsored spots, no brand deals, just what they'd buy with their own money. We keep a mix of prices so there's something whether you're treating yourself or being sensible this month, and we limit how many come from one retailer. Stock and prices update regularly from each shop, so if something's gone, it's sold out rather than hidden.
We may earn a small commission if you buy through links on this page. It costs you nothing extra and helps keep the site running. How we make money

GODDIVA
Layered Dipped Hem Floral Maxi - Blue by Goddiva
ÂŁ18.00 GODDIVA
EGO
Short Puff Sleeve Mini Shift Dress In White Ditsy Floral Print, Women's Size UK
ÂŁ7.00 EGO
NEEDS NO LABEL
Yellow Floral Swing Dress
ÂŁ17.49 NEEDS NO LABEL
EGO
Cowl Halterneck Tie Back Tassel Hem Mini Dress In Multi Floral Print, Women's Size UK
ÂŁ6.00 EGO
NEEDS NO LABEL
Purple Floral Wrap Midi Dress
ÂŁ22.99 NEEDS NO LABEL
GODDIVA
Wrap Back Flutter Sleeve Maxi - Beige by Goddiva Plus
ÂŁ32.50 GODDIVA
NATURAL COLLECTION
Lily & Me Leoni Dress
ÂŁ37.50 NATURAL COLLECTION
MISSPAP
Cath Kidston Women's Floral Tie Neck Short-Sleeved Maxi Dress in Pink
ÂŁ105.00 MISSPAP
GODDIVA
Layered Dipped Hem Floral Maxi - Beige by Goddiva
ÂŁ18.00 GODDIVA
RAFFYA
Furla Smocked Panel Embroidered Midi Dress In Blue
ÂŁ120.00 RAFFYA
GODDIVA
Goddiva Plus Wrap Back Flutter Sleeve Maxi
ÂŁ65.00 GODDIVA
NEEDS NO LABEL
Multicoloured Floral Gathered Sleeve Midi Dress
ÂŁ22.99 NEEDS NO LABELPRETTYLITTLETHING
Lemon Floral Textured Halter Neck Fringe Detail Mini Dress
ÂŁ9.75 PRETTYLITTLETHING
EGO
Bandeau Beaded Tassel Hem Ruched Open Back Mini Dress In Multi Floral Animal Print, Women's Size UK
ÂŁ5.00 EGO
GODDIVA
Wrap Flutter Sleeve Floral Midi Dress - Beige by Goddiva
ÂŁ15.00 GODDIVA
GODDIVA
Flutter Sleeve A-Line Chiffon Floral Printed Midi Dress - Magenta by Goddiva
ÂŁ33.60 GODDIVA−40%

MILANOO
Boho Floral Wrap Dress for Women - Printed V Neck Ruffle Sleeve Long Dress - Summer Beach Holiday 2026
ÂŁ31.15 ÂŁ18.69 MILANOO−40%

MILANOO
Boho Maxi Smock Dress for Women - Tiered Floral V Neck Lantern Sleeve Long Dress - Summer Beach Holiday 2026
ÂŁ31.15 ÂŁ18.69 MILANOO−48%

DOROTHY PERKINS
Izabel London Floral One-Shoulder Pleated Maxi Dress In Orange
ÂŁ50.48 ÂŁ26.25 DOROTHY PERKINS−25%

DOROTHY PERKINS
Love Sunshine Cornflower Blue Floral Print Midi Shirt Dress
ÂŁ38.00 ÂŁ28.50 DOROTHY PERKINS−15%

DOROTHY PERKINS
M&co Cotton Midi Dress In Blue
ÂŁ34.00 ÂŁ28.90 DOROTHY PERKINS−69%

DOROTHY PERKINS
Jolie Moi Off Shoulder Chiffon Maxi Dress In Navy
ÂŁ93.55 ÂŁ29.00 DOROTHY PERKINS−15%

DOROTHY PERKINS
Yumi Blue Floral Strappy Midi Dress With Front Tie
ÂŁ45.00 ÂŁ38.25 DOROTHY PERKINS−35%

DOROTHY PERKINS
Jolie Moi Chiffon Split Sleeve Mini Dress In Light Pink
ÂŁ60.00 ÂŁ39.00 DOROTHY PERKINS−50%

MONSOON
Monsoon Women's Orange Floral Print Tallie Cape Maxi Dress, Size:
ÂŁ140.00 ÂŁ70.00 MONSOONMore like this
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